Geosynthetics came to us with a strong reputation for product quality and service, but their visual identity and content weren’t doing their technical excellence justice. They needed a brand that felt as reliable and professional as the products they deliver every day.
We refreshed their graphic style and brand identity, then built out compelling social ads and email content to help their expertise reach the right civil engineering and construction audiences with clarity, credibility, and impact.
We refreshed Geosynthetics’ visual identity with a modernised logo, a cleaner graphic system, and updated layouts for brochures and digital communications. By unifying their look across print and email, we created a brand that feels sharper, more professional, and easier for customers to engage with, while still staying true to their technical roots.
With the refreshed identity in place, we rolled it out across every channel, from brochures and branded materials to social media content and on-site photography. Every piece was designed to feel consistent, instantly recognisable, and true to Geosynthetics’ reputation for reliability. By unifying the brand across print, digital, and real-world assets, we created a professional presence that strengthens customer confidence and supports their position in the civil engineering sector.
The updated brand identity and consistent creative rollout gave Geosynthetics a sharper, more modern presence that better reflects their reputation for quality. With refreshed brochures, email campaigns, and social content, they now communicate complex technical information with greater clarity and impact. The result is stronger customer engagement, improved brand perception, and a foundation for more effective marketing going forward.