SolarFrame presented us with a challenge to improve their brand positioning in the window and door industry. They had recently introduced a new brand identity across their business, but they wanted to build on it. The question was, how could they involve their customers and showcase them within the solar "frame"?
We provided SolarFrame with an intuitive approach to their brand, which allowed them to expand their creativity with their logo. This opened up new opportunities for a fresh campaign strategy and animation, keeping them competitive and engaging in their marketing efforts.
As we embarked on the redevelopment of the SolarFrame brand, we took a moment to reflect on what our audience and customers already knew about us. It became apparent to us that SolarFrame has a reputation for producing top-notch windows and doors, which are easily identifiable by their warm orange hue and unique design. With this in mind, we set out to further enhance the brand, taking a creative yet practical approach.
1
Social Media
Willerby utilises our in-house CGI artist to create next-level exterior renders of their homes which are then used in the brochure and for general marketing within their dealer network.
2
Email Marketing
Willerby utilises our in-house CGI artist to create next-level exterior renders of their homes which are then used in the brochure and for general marketing within their dealer network.
3
Print Design
Willerby utilises our in-house CGI artist to create next-level exterior renders of their homes which are then used in the brochure and for general marketing within their dealer network.
4
Image Direction
Willerby utilises our in-house CGI artist to create next-level exterior renders of their homes which are then used in the brochure and for general marketing within their dealer network.
SolarFrame approached us to improve their brand positioning in the window and door industry. We developed an intuitive approach to their brand, allowing them to expand their creativity with their logo. With SolarFrame's reputation for producing top-notch windows and doors in mind, we took a creative yet practical approach to further enhance their brand and keep them competitive in their marketing efforts.
An exponential increase in the brand power amongst customers. Stable positive feedback.
An exponential increase in the brand power amongst customers. Stable positive feedback.
An exponential increase in the brand power amongst customers. Stable positive feedback.
An exponential increase in the brand power amongst customers. Stable positive feedback.
For every new model that Willerby builds we help take prototype units and develop those images into polished renders. Positioning Willerby products in picturesque environments helps visualise their product’s characteristics, personality and aligns with their mission statement of ‘Creating Dreams’. We help customers visualise the potential of their new Willerby investment.